Each year I’ve gotten older, I’ve fought hard to embrace the signs of my age. Graying strands, wrinkles around my eyes — all of that just shows how much life I’ve lived, doesn’t it? I’m proud of what I’ve accomplished in my life, and I’m not afraid to show it. That said, I also care deeply about taking care of my skin and looking my best.
So when I discovered Meaningful Beauty, a skin and beauty line by Cindy Crawford, I was instantly sold. It’s been worth every penny so far, and I couldn’t resist getting on here and spreading the good word to other women like me.
Cindy Crawford is a supermodel — one of THE iconic supermodels of the 1990s — but even if you don’t know who she is, I think the brand’s ethos speaks for itself. Meaningful Beauty is all about building self-confidence and practicing self-care, which I, for one, have been really working on the past few years, especially since the pandemic.
The core philosophy is all about “age maintenance” — taking care of your skin based on the specific needs of your age so that your skin is getting exactly what it needs at each stage of life, whether you’re just noticing your first wrinkles or have a full head of gray hair. I LOVE the idea of treating your skin for the age it is rather than the age you wish you were. It really resonated with me and was one of the main reasons I decided to give Meaningful Beauty a try in the first place.
A quick primer on the history of the brand — when Cindy was a young supermodel, she met an aesthetic specialist (Dr. Sebagh) at his clinic in Paris. Later in her career, they teamed up to create Meaningful Beauty. Cindy’s got the supermodel experience, and Dr. Sebagh has the lab and the science to back up the results of their skincare. Even if I hadn’t seen the results of this collaboration on my own skin, I think I really would’ve appreciated the credibility that this lends to the whole brand.
Meaningful Beauty offers several products that fall under two different categories: skin care and hair care. I suppose you could just use the products individually without using all of them at once, but the scientists developing these products recommend using them all together in a system for the best results, so that’s what I did, and it’s what I’d recommend to others as well.
Specifically, I’d recommend starting with the seven-piece Deluxe Face and Neck Skincare System. The goals of this system are to hydrate and firm skin while smoothing away dark spots, inconsistencies, dry patches, and fine lines and wrinkles. Aside from addressing your current skin concerns, it also helps prevent future damage and creates a strong, healthy base for your skin going into older age.
Okay, let me walk you through the individual items in the Deluxe Face and Neck Skincare System and what I thought about each one.
First is the Skin Softening Cleanser, which is maybe the gentlest, most luxurious cleanser I’ve ever used. You massage it onto your DRY skin, gently, and then rinse it off with warm water. I swear to God, when I massage this cleanser into my skin, I can feel it removing layers of grime, makeup, and oil. And it smells SO good! Honestly, this step alone might be my favorite part of the whole system.
Next is the Youth Activating Melon Serum. One of the main activating ingredients in many of Meaningful Beauty’s products is a special melon that only grows in the south of France and is packed with antioxidants, aka molecules that fight free radicals and protect your skin against damage from the sun and pollution. So this second step in the system is essentially a protective serum that you pat into your skin after cleansing.
After the serum comes the Lifting Eye Creme, which, if you’ve spent any time and effort investigating skincare, you’ll know is essential for smoothing the fine lines and wrinkles around your eyes. This part of the face is likely to develop wrinkles the fastest. I love my laugh lines, but I also know that the skin under and around my eyes is delicate, so I like to really take my time with this part of my face and try to be extra gentle.
Now this is where the system varies depending on if it’s morning or night. In the morning, step four is the Glowing Serum, which has a really soothing consistency — it’s almost jelly-like — and essentially provides a glowy, hydrating boost to the skin. I think this product is more for cosmetic purposes. I’ve never seen my skin look better than right after I pat on the Glowing Serum.
Next is the Anti-Aging Day Creme with SPF 30, which is absolutely non-negotiable. Even when I feel lazy and don’t want to complete the whole system, I ALWAYS apply the Day Creme. Wearing SPF regularly is the number one thing you can do to prevent signs of aging.
Finally, the Skin Brightening Decollete and Neck Treatment SPF 15. This is another SPF product, specifically formulated for the fragile skin around your neck and decollete. This is another non-negotiable for me, unless I’m wearing a turtleneck or mock neck shirt.
So that’s what I do every morning (or at least, I TRY to do it every morning. I’d say realistically, I follow the system four to five mornings per week.) In the evening, you just follow the first three steps, plus an Age Recovery Night Creme with melon extract and retinol.
Again, that melon extract is really a key ingredient here, so I never skip this step to make sure I’m getting the full antioxidant protection I need. It also contains retinol, which is another vital anti-aging ingredient. One note here, though — retinol can cause irritation, especially if it’s the first time you’re using it. So definitely take care to start using the night serum slowly.
So, would I recommend the Meaningful Beauty System to others? In short, 100%. I LOVE this skincare system. I’m a bit of a nerd about skincare, and I’d tried a whole bunch of products and systems before using this one. I was hooked instantly.
You can just tell the products are formulated with so much care, and you can also tell that they’re backed up with real science because they start working right away. I noticed an instant increase in my skin hydration and an instant decrease in how visible the fine lines, dark spots, and wrinkles were around my eyes, neck, and mouth.
Every time I do my morning or evening skincare routine, I feel like I’m following the same beauty routine as a supermodel. I can’t exaggerate how much this has boosted my self-confidence or how many compliments I’ve gotten since I started following the Meaningful Beauty system. I would absolutely recommend this to any woman looking for beauty products that will simultaneously provide anti-aging benefits and help her embrace the natural beauty and strength of her skin as it ages.
I love Meaningful Beauty, and I’m confident that you will too.
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